London

3rd Floor, Dragon Court, 27-29 Macklin Street, London, WC2B 5LX

0203 855 4450

Manchester

The Exchange, 3 New York Street, Manchester, M1 4HN

0203 855 4450
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Content Migration with Barclays

RPS partnered with Barclays several times in the last few years to deliver varied digital transformation projects.

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Client stories

The Project

RPS partnered with Barclays several times in the last few years to deliver varied digital transformation projects. One of the more significant projects saw Barclays migrate the entirety of their internal intranet.

The Approach

The initial brief was to support Barclays’ content migration project by identifying the 2,500 pages
needing to be transferred and rebuilding them in the new Content Management System (CMS). This project needed to be completed within six months to meet Barclays’ commercial objectives.

Following the initial run on the project, our project managers identified a shortfall in capability a step above the migration activity: a bottleneck at the copywriting stage. This would, we realised, impact our ability to deliver the programme on time.

Having identified this as an issue, we developed a supplementary proposal to mitigate the copywriting bottleneck, proposing the deployment of a second tier of expert copywriters to bolster the existing capability. Following sign-off from Barclays, this supplementary team was on the ground within 2 weeks of us identifying the need, enabling us to quickly negate the identified workflow problem.

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The Outcome

Understanding client cultural language and terminology helped us establish and maintain smooth workflows and seamless collaboration with Barclays. RPS teams and project managers utilising client language and terminology meant we were never at odds with their objectives, and could speak to their stakeholders in their own language.

The initial client expectation was that a team of 12 people would be required to deliver the brief to the timeline. However, after conducting live testing and drawing on our experience in this area, our projects team suggested a more streamlined approach to the workflow, enabling us to deliver the same output with a smaller team in the same timeframe, offering Barclays significant savings.

Following successful delivery of the full six-month migration project, our team was invited to work across other Barclays digital transformation projects, where we continue to support a wide range of needs.

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